{"product_id":"store-checkout-launch-kit","title":"Store and Checkout Launch Kit","description":"\u003cdiv class=\"vxp-teaser\"\u003e\n\u003cp\u003eYour best buyers DM you at 11pm. By morning, they have moved on.\u003c\/p\u003e\n\u003cp\u003e\"DM to order\" works until it does not. Every sale waits for you to reply, check an M-Pesa message and ask for a location. This kit shows you how to launch, or fix, a website that takes payment on its own, day and night.\u003c\/p\u003e\n\u003cp\u003eInside you will get:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eA 100-point launch checklist across 14 areas, plus a spreadsheet tracker that shows your progress per area\u003c\/li\u003e\n\u003cli\u003ePayments explained plainly: M-Pesa, local and international cards, multi-currency, settlement and fee ranges\u003c\/li\u003e\n\u003cli\u003eHow to choose a payment gateway, with the 7 questions to ask before you sign up\u003c\/li\u003e\n\u003cli\u003eProduct page anatomy, the 10 most common checkout leaks and how to fix each one\u003c\/li\u003e\n\u003cli\u003eFill-in-the-blank shipping, returns, privacy and terms templates\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eWho it is for:\u003c\/strong\u003e founders of fashion, beauty, home, food and craft brands who sell on Instagram and WhatsApp and are ready for a store that sells while they sleep.\u003c\/p\u003e\n\u003c\/div\u003e\u003cdiv class=\"vxp-inc\"\u003e\n\u003cspan\u003e20-page PDF playbook + spreadsheet template\u003c\/span\u003e\u003cspan\u003eInstant download\u003c\/span\u003e\u003cspan\u003eM-Pesa or card\u003c\/span\u003e\n\u003c\/div\u003e\u003cdiv class=\"vxp-prev\"\u003e\n\u003cp class=\"vxp-lab\"\u003eFree preview\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eAn excerpt from Chapter 1: Why your store needs a real checkout\u003c\/em\u003e\u003c\/p\u003e\n\u003ch3\u003eThe hidden cost of \"DM to order\"\u003c\/h3\u003e\n\u003cp\u003eMost brands in Nairobi, Lagos and Accra started the same way. You post a product. People comment \"how much?\" You move them to WhatsApp, send the price, share your M-Pesa till number, wait for the confirmation message, check it, then ask for the delivery location. It works. It also has a ceiling.\u003c\/p\u003e\n\u003cp\u003eEvery order needs you. Every question costs you minutes. And every minute between \"I want this\" and \"I've paid\" is a chance for the buyer to get distracted, change their mind or find someone faster.\u003c\/p\u003e\n\u003cblockquote\u003e\u003cp\u003e\u003cstrong\u003eExample:\u003c\/strong\u003e Wanjiru sells handmade leather bags at KES 4,500. She gets about 200 DMs a month asking about price or stock. She replies within a few hours and closes about 1 in 4, so 50 orders, or KES 225,000. When she looked closer, she found that 60 of those DMs came in after 9pm, when she was asleep. By morning, most had gone quiet. If just 15 of those late-night buyers could have paid on a website, that is KES 67,500 more in the same month, with no extra ad spend.\u003c\/p\u003e\u003c\/blockquote\u003e\n\u003cp\u003eThe numbers are illustrative. The pattern is real for almost every brand we work with. Buyers are most ready to pay in the moment they see the product. A chat makes them wait. A website lets them act.\u003c\/p\u003e\n\u003ch3\u003eWhat a website checkout does that a chat cannot\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eTakes payment 24 hours a day, including weekends and public holidays.\u003c\/li\u003e\n\u003cli\u003eShows price, sizes, stock and delivery fees up front, so buyers do not have to ask.\u003c\/li\u003e\n\u003cli\u003eCaptures the customer's name, phone, email and address in one clean record.\u003c\/li\u003e\n\u003cli\u003eConfirms the payment automatically. No checking codes or screenshots.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eThat is the promise. But a website on its own does not fix the problem. Many founders launch a store, share the link, and still watch buyers drop out at the last step. Usually it comes down to one of ten checkout leaks, and the most common one is hiding in plain sight on almost every Kenyan store we review...\u003c\/p\u003e\n\u003cdiv class=\"vxp-fade\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\u003cdiv class=\"vxp-gate\"\u003e\n\u003cp class=\"vxp-lock\"\u003eThe rest is unlocked after purchase\u003c\/p\u003e\n\u003cp\u003eBuy once, download instantly and keep it. Your download link arrives by email and on your order page.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"VervePro","offers":[{"title":"Default Title","offer_id":67762054529302,"sku":"VP-STORE-CHECKOUT-LAUNC","price":7499.0,"currency_code":"KES","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0977\/5225\/2694\/files\/cover_2732ddc0-4bee-4ac5-81fe-8ee531df77dd.jpg?v=1792393138","url":"https:\/\/www.verveproconsulting.com\/products\/store-checkout-launch-kit","provider":"VervePro","version":"1.0","type":"link"}