Export Paperwork Kit
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Chapter 1: Parcel or consignment? Know which game you are playing
Most founders start exporting by accident. A cousin in Atlanta shares your Instagram page, a buyer in Kampala asks for a price list, and suddenly you are at a courier counter with a box and a lot of questions.
The first question: is this a small parcel or a commercial consignment? The answer decides how much paperwork you need and who prepares it.
The two routes out of Kenya
| Small courier parcel | Commercial consignment | |
|---|---|---|
| Typical order | One customer, a few items | A stockist or wholesaler, many units |
| Who handles export customs | Usually the courier's customs team | A KRA-licensed clearing agent you appoint |
| Core documents | Commercial invoice, waybill | Commercial invoice, packing list, sales contract or purchase order, export entry, plus origin and permits where needed |
| Who pays import charges | The buyer, unless you agree otherwise | Set by the Incoterm you agree |
Here is the part many founders miss. Even a single parcel is a legal export, declared in Kenya and again in your buyer's country. Both sides read your commercial invoice. If it says "gift" when it was a sale, you are making a false declaration twice.
Why this matters more in 2026
Since May 2026, Kenya Revenue Authority (KRA) links export records in its customs system to the zero-rated section of your VAT return. If your export entry lacks your KRA PIN and a valid eTIMS invoice number, the sale may not count as an export. Destination countries have also tightened up. The United States has suspended its duty-free allowance for low-value parcels, and the EU started charging a flat customs duty on small parcels from 1 July 2026.
Example: Achieng runs a jewellery brand in Kisumu. She ships five necklaces to a customer in Texas and writes "gift, value USD 20" to "save the customer money." The parcel is held, the buyer gets a bill anyway, and Achieng has no export record to support her zero-rated VAT. A correct invoice would have taken her ten minutes.
Three questions before you pack anything
- Who is the buyer: a person, or a business that will resell?
- What is the product, exactly, and does it need a permit to leave Kenya?
- Who will pay the import duties and taxes at the other end?
Answer these three and you already know most of your paperwork. The rest is where most shipments get stuck, and it starts with a six-digit number most founders have never heard of...
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