Digital Pulse Wednesday · DPW Live 01

From handleto checkout.

Kayana, VervePro and Zynamis on turning Instagram DMs into paid orders: the community that backs you, the process that sells for you and the system that grows with you.

Wed 11 Nov 202610:30 am EATOnline · Microsoft TeamsKES 1,000
Reserve my seat →See the data story
00Days
00Hrs
00Min
Hosted by
KayanaCommunity
ZynamisBuild
VerveProProcess

The data story

Same post. Same buyers.Different Wednesday.

Meet Achieng, a home skincare brand like hundreds in Kayana’s Home Biz catalogue. One Reel, 40 people asking the price. Watch where each partner changes her week.

    0Paid orders
    0Hours in DMs
    KES 0Lost
    Result

    See it live on 11 Nov.Reserve your seat.

    Reserve my seat →Or find your revenue leak first

    Illustrative example: a KES 1,500 body butter and typical drop-off rates for DM selling.

    Why it matters

    Kenya runs on small business.Most never get a system.

    7.4M

    MSMEs in Kenya

    ~80%

    of Kenya's workforce is employed by MSMEs

    15–20%

    of micro and home businesses close every year

    1,000+

    MSMEs in Kayana's Home Biz catalogue

    Sources: KNBS and IFC/World Bank figures as cited in Home Biz, Issue 8, November 2025.

    What you'll leave with

    Three partners.One growth path.

    KayanaCommunity

    A network that sells

    Home Biz listings, Kayana Pro and founders who share buyers.

    ZynamisBuild

    A system that grows

    A simple store first, then an app or back office as you grow.

    VerveProProcess

    DMs into paid orders

    Instant replies, a pay link in every chat, one order flow.

    Speakers

    Community. Build.Process.

    Jesse Mogere

    Jesse Mogere

    KayanaKayana
    Tracy Mwangi

    Tracy Mwangi

    CEO, ZynamisZynamis
    Sammy Thuita

    Sammy Thuita

    CEO, VerveProVervePro
    10:30WelcomeKayana: what 1,000+ Home Biz founders taught us
    10:40The data story, liveVervePro: where a Reel leaks sales between “Price?” and paid
    10:50The buildZynamis: from DMs to a store, an app or a back office
    11:00Founders panelKayana hosts Home Biz founders with VervePro and Zynamis
    11:15Live teardown and Q&AAll three partners fix two attendee shops on the spot

    Your seat

    DPW Live 01: Handle to Checkout

    KES 1,000

    Wednesday 11 November 2026, 10:30 am EAT

    • 60 minutes live on Microsoft Teams
    • Join link by email and WhatsApp
    • Pay by M-Pesa or card
    • Replay for everyone who registers
    Loading the booking form…

    The series

    DPW Live:Home Biz to Big Biz.

    One live session a month with Kayana, each on one part of your shop.

    11 Nov 2026

    From handle to checkout

    Selling & payments

    9 Dec 2026

    Deliver the festive rush

    Delivery

    13 Jan 2027

    Content that sells

    Content

    10 Feb 2027

    Get found on Google

    Search

    10 Mar 2027

    Know your numbers

    Data & cash flow

    14 Apr 2027

    Sell beyond Kenya

    Cross-border